Matt Lloyd On Top Tier Traffic

‘Top tier traffic’ is a phrase largely thrown around by traffic vendors when they advertise their service. It is quite an ambiguous word that depends on the user’s intentions. In most cases the implication is that the traffic you get is of higher quality than your usual traffic. It could mean the traffic you are getting is from a country classed as ‘tier one’ because of possible high conversion rates.

Matt Lloyd advice's not to get too caught up with words and labels like that as most of the times the traffic you are getting is just like any other traffic. He advises focusing on getting quality, targeted traffic that is right for your particular offer.

Good Traffic

But how do you know if the traffic is good? Matt Lloyd says the question you should ask yourself to determine if the traffic is good is ‘did I make any sales from this traffic?’. Matt Lloyd says you should evaluate the results of the traffic after 90 days to determine the answer.

This is in accordance with you taking your responsibility. You should be adding the leads you got from the traffic to your lists, then follow up with those leads to build a relationship.

After you have taken all the necessary effort, and you still have not made sales after 90 days, Matt Lloyd advice's looking into two things. First you want to consider whether the traffic was right for your offer, was it the right target with the right purchasing power?

Secondly, Matt Lloyd suggests looking at your processes. Evaluate your ability to convert, and find out what you can do better, if indeed the traffic is right for your offer. You want to look at your follow-up process, how often did you email them? Was your copy clear and detailed? Did you form a relationship where those people trust you enough to buy from you? You have to perfect your sales funnel and follow-up processes to facilitate and encourage conversion.

Conclusion

Often when people do not get results after buying traffic, it largely lies on their shoulders. It is possible that the traffic you bought was not right for your offers, but if you bought from a reputable vendor offering genuine traffic, it could be that you did not do enough to get the leads to convert.